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Twitter Is New TV Guide, Can It Also Be New TV Rating? | Digital - Advertising Age | @scoopit http://t.co/LdS3Zcr3
October 23, 2012
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Twitter Is New TV Guide, Can It Also Be New TV Rating? | Digital - Advertising Age | Socialtainment
at ad age's social engagement/social tv conference, twitter head of tv fred graver shares what he learned during his first several months on the job.
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